Why should I find out what British political parties know about me?
You should find out what information British political parties have about you so that you can find out the scale of the problem, and then take action.
That includes making sure that you're comfortable with what's happening and if not, telling them to delete it.
Political parties collect and are allowed to use the personal data of millions of people to help in their campaigns. They have a right to access the electoral register (even if you have opted to register anonymously) and use this as a 'spine' that they then attach other personal details to.
Many political parties, including the Conservatives and the Labour party, use data brokers. These brokers collect information about you from your online behaviour, and sell it on. Facebook for example acts as a data broker, passing on detailed information about you.
Personal data is any information that can directly or indirectly identify you as you. Think address, beliefs, and financial records.
What personal data do political parties typically store?
When you interact with their websites, like most organisations they collect:
- Name and address
- Tastes and habits
- Contact details
- Cookies & IP address
- Economic, social and cultural information
But, some go much further.
Personal data that both Labour and the Conservatives collect about individuals:
- Employment status
- Presence or absence of children in the household age
- Family structure
- Level of educational achievement
- Onomastic data (looking at names to guess other characteristics) to identify gender
They also collect information by postcode, by household, and by person to better understand and predict voter patterns and interests.
How do I find out exactly what political parties know about me?
The easiest way to find out what information they have is by sending a request through Rightly.
- Press 'Get Started' above
- Select which political parties you want to ask
- Send your request
How long until the political parties respond to my request?
After they've received your request, they have to reply in full within 30 days, or give a valid reason for asking for an extension. This normally happens if you’ve got lots of data for them to go through.
If this happens, our support team is here to help.
What if I’m not sure if they have my data?
You can still ask them. If they don’t have it, they have to let you know.
What if I’ve said they can use it in the past?
If you agreed to an organisation using your data but you’ve changed your mind, don’t worry! They still have to tell you what they have, and delete it if you want them to.
We’re free because our mission is to make data fairer, for everyone.
We don't use consumer data for commercial purposes, which means we'll never, ever sell your data. It also means that there are no adverts or hidden costs.
Send your request in under two minutes
It's simple and completely free